“I remember the day the woman called up crying because she hadn’t been able to wash her hair in a few years,” said CC Verallo-Rowell, the North American operations manager of the hypoallergenic company, VMV Hypoallergenics. With the purchase of the brand’s shampoo, the woman finally found relief from years of a painful scalp condition.
Recently, Entrepreneur.com published an article debating how much of a start-up should be science versus art.
In one corner of the ring, is Steve Blanks, a believer that starting a business is more of an art form. Entrepreneurs often go with their gut feeling, as a way to march on with their idea.
Sound a bit ridiculous? A bit too risky? Blanks believes that these gut instincts are the way of the future. He points out these instincts actually come from a lot of pattern recognition, a skill entrepreneurs develop from past experiences and information gathering.
Blank states once entrepreneurs go with their gut instinct, a survival mode kicks in where it is do or die.
In the other corner, stands Kay-Yut Chen, a scientist who thinks just going with your gut instincts can lead to disaster. (more…)
The New York Times recently introduced a contest, Make Your Pitch, for entrepreneurs to pitch their business idea in hopes of gaining exposure and possible capital.
The contest is open to any start-up business and is defined from anyone who has an idea to an actual operating business.
Besides looking for strong ideas with legs, the contest needs a person willing to talk on camera about the ups and downs starting a business, which will be posted on The New York Times Facebook page. (more…)
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